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Otherwise, they get rose-colored glasses about success in the home market and assume it will translate rapidly. You discussed anticipating 5070% volumes. That's sobering. I've even seen cases where it's just 2530% at launch. It highlights how critical capital structure is. Yes. A lot of small development ideas like ours depend on equity, not debt.
You need equity sponsors who believe in the vision and the team. That's pricey, however it creates important mass, constructs awareness, and validates above-store management.
And we were lucky that Dallasour 2nd marketwas also where our team lived. Having the whole group in-market to support shops, hire, and guarantee culture was substantial.
People frequently ignore how important group is to scaling. Our group took all the things we hated from past jobsfeeling underappreciated, underpaid, growth-stifledand built the opposite culture here.
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